The Early Days
It all started when a group of colleagues began to reimagine the future of electricity.
It was clear to us that traditional energy generation methods were no longer meeting the needs of modern day society. Be it homeowners, small business people, large corporations or entire communities, we realized people want to own their power, not rent it.
The Early Days
It all started when a group of colleagues began to reimagine the future of electricity.
It was clear to us that traditional energy generation methods were no longer meeting the needs of modern day society. Be it homeowners, small business people, large corporations or entire communities, we realized people want to own their power, not rent it.
Building a Sustainable Future
From humble beginnings, Energy Economics has become a leading solar provider in British Columbia. Today, we DEVELOP, BUILD, OWN AND OPERATE SOLAR Energy SYSTEMS ACROSS THE entire PROVINCE.
We believe energy is one of the most essential currencies in the world today, and this drives us to empower communities with reliable, renewable energy, contributing to a cleaner, greener future.
Josh Persaud
Chief Executive Officer – Founder and Partner
Josh Persaud is the CEO and founder of the Energy Economics group of companies, including both its construction and development divisions.
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With nearly a decade of experience in the solar industry, Josh began his career on the tools, installing residential solar systems across Western Canada. His drive, vision, and leadership quickly propelled him through the ranks — from sales and installation to manager, then partner — ultimately leading the successful acquisition of Empower Energy’s BC division. Under his guidance, the company has installed over 750 solar systems and continues to expand its impact across the province.
Building on this success, Josh also led the acquisition of a long-established roofing company (https://
In addition, Josh has spearheaded the company’s utility-scale solar business, overseeing more than 200 MW of active projects currently in development.
Driven by a passion for clean energy and sustainable development, Josh combines strategic leadership, strong negotiation skills, First Nations partnerships, investor relations, team development, and a deep understanding of energy economics.
Jim Jacobsen
Vice President & Co-Founder
Jim Jacobsen is the Vice President of Sales and Marketing and a founder of Energy Economics.
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Driven by a passion for sustainable economic development, Jim leads by example. From his early days participating in the first Earth Day walk in Canada in 1980, he has committed to making the world more sustainable.
In 2015, Jim moved into the solar energy field. His strategic guidance has boosted company sales and reinforced Energy Economics’ position as a leader in renewable energy.
Jim is a key advocate in British Columbia’s solar industry, leading education initiatives, speaking at conferences and institutions, and organizing community events. His environmental stewardship is shown by his former role as director of the BC Sustainable Energy Association and contributions to the Kootenay 100% Sustainability plan.
He currently manages communications and engagement for in-progress utility scale projects. His leadership, innovation, and education inspire and propel the mission of Energy Economics forward.
Ashley Greenwood
General Manager
Ashley is a dynamic, results-driven executive leader with over 20 years of experience as a General Manager. As the GM at Energy Economics, he leverages his proven success to deliver outstanding customer experiences and implement scalable, efficient processes.
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Prior to his role at Energy Economics, Ashley served as General Manager of Fraserway RV, where he oversaw sales and operations for multiple high-volume dealerships.
Ashley’s leadership expertise spans far beyond the RV industry. With over two decades of experience at some of the world’s largest consumer electronics retailers, he held senior leadership roles at both Best Buy Canada and Future Shop. His ability to build and mentor high-performing teams earned him the role of District Trainer, where he played a pivotal part in shaping future leadership talent.
A passionate advocate for community engagement, Ashley has contributed to numerous local initiatives, including partnerships with the Boys and Girls Club, food banks, and Easter Seals. His commitment to excellence extends beyond business metrics, fostering a culture of leadership, mentorship, and service. With expertise in business development, financial management, and customer engagement, Ashley continues to drive success by combining strategic vision with hands-on leadership
Sean Lipinski
Chief Operating Officer
Sean Lipinski, Chief Operating Officer at Energy Economics, brings over 15 years of project management experience across diverse industries, combining technical expertise and strong stakeholder relationships to ensure high-quality, safe, and timely project execution.
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Sean Lipinski, a Mechanical Engineering Technologist, has over 15 years of project management experience in various industries. His career spans commercial construction, tenant improvement projects, civil construction, environmental remediation, hazardous material abatement, demolition projects, and equipment design and construction. Sean’s technical acumen allows him to view projects from multiple angles, identify problems, and recommend effective solutions.
Throughout his career, Sean has focused on building effective relationships with stakeholders and ensuring complete client satisfaction, emphasizing quality, safety, cost efficiency, and adherence to timelines. His negotiation skills, integrity, and perseverance make him a valuable asset to Energy Economics.
Renewable energy has long been a passion for Sean, and he eagerly embraced the opportunity to work in the solar industry. As an outdoor enthusiast, he finds excitement and energy in contributing to an industry that positively impacts the planet’s future. Sean’s enthusiasm is evident in every project he undertakes, reflecting his commitment to sustainability and excellence.
Sam Jr Mraiheen
Vice President Major Business Development – Executive Partner
Sam Jr Mraiheen, VP Major Business Development is an Executive Partner at Energy Economics. Sam launched his career in the solar industry in 2012 after a severe storm caused a three-day power outage, inspiring him to focus on off-grid power solutions and alternative energy.
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Sam has been instrumental in integrating solar power and advanced battery technologies for his clients, bridging the gap between sustainable energy and practical application. With a background in sales and certification as a mechanical engineering technician, Sam combines technical expertise with strong interpersonal skills. His alignment with Energy Economics’ vision to empower communities through renewable energy makes him an invaluable asset. Based in Vancouver, Sam serves the Lower Mainland, driving innovation and sustainability in the renewable energy sector.
Sam’s dedication to renewable energy continues to inspire positive change, making him a leader in the pursuit of a greener and more sustainable future. His expertise and passion for innovation ensure that clients receive cutting-edge solutions tailored to their needs.
Victoria Page
Executive Partner
Victoria Page, Executive Partner at Energy Economics, combines her passion for environmental sustainability with her diverse roles as an educator, investor, and artist, championing ESG principles and integrating advanced technology for a better future.
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Victoria Page, as a Partner, Grandmother, and Mother, believes in actions speaking louder than words, inspired by her past to drive forward. As a painter, she values the natural world’s beauty, and as a woman, she takes full responsibility for her choices. Her conviction and concern as an educator, along with her commitment as an investor, guide her decisions toward fulfilling commitments and achieving independence.
Victoria views ESG (Environmental, Social, and Governance) as a crucial measure of legacy and survivability, seeing economic well-being as an extension of environmental health. She joined Energy Economics to align with her dedication to sustainability, adding solar energy to her home, which complements her electric car and ground source heat pump.
Her gratitude for life and the freedom to pursue best practices fuels her daily learning journey. Victoria’s involvement with Energy Economics reflects her desire to make informed, impactful choices for a sustainable future, blending her artistic appreciation, educational commitment, and investment principles.
Andrew Jenkins
Chief Commercial Officer & Executive Partner
Andrew Jenkins, Executive Partner at Energy Economics, brings extensive experience in entrepreneurship and executive management, having successfully led startups, managed film productions, and driven organizational growth and efficiency.
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Andrew Jenkins leverages a diverse background in entrepreneurship, executive management, and leadership in his role at Energy Economics. Holding a Commerce degree with a specialization in Entrepreneurship from UBC’s Sauder School of Business, Andrew’s career began in the international film industry. As an award-winning producer, he has worked with Oscar winners and nominees, overseeing the financing, production, and global distribution of feature films through platforms like Amazon Prime, iTunes, and Google Play.
A proven change agent, Andrew excels in driving organizational efficiency and growth, empowering diverse teams to thrive. His experience extends to the technology sector as a product manager, where he has led multiple website and app development projects. As CEO of zenGOT, he successfully grew the company from startup to acquisition in 2020.
In executive roles, Andrew has built strategic alliances between startups and multi-billion dollar brands and developed innovative marketing and public relations campaigns. He is also the Founder and CEO of Next Generation Indie Film Awards, supporting filmmakers globally with a team of industry leaders, including Academy Award and Emmy-winning professionals.
Scott McDonald
Co-Founder & FSR-A
Scott McDonald, Co-Founder, brings over 30 years of expertise as a Master Red Seal Electrician, with extensive experience in residential, commercial, and industrial projects across Alberta and British Columbia.
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Scott McDonald, often described as a “power bolt” of a man, offers 30+ years of experience as a Master Red Seal Electrician to Energy Economics. His diverse project portfolio includes residential, commercial, and institutional buildings, industrial projects like hydro generating stations, and general contracting. Scott’s roles have spanned project management, QAQC, general foreman (supervising over 150 employees), design, teaching, inspecting, estimating, and purchasing.
As a Co-Founder and Director of Construction, Scott’s vast skills and knowledge are invaluable. He is known for his efficient problem-solving abilities, high ethical standards, and a family-oriented positive attitude. Scott’s assertive communication style and ability to connect with people inspire his entire team, driving the success and integrity of Energy Economics.
Ross Nelson
Utility Scale Senior Advisor
Ross Nelson, Utility Scale Senior Advisor at Energy Economics, brings 48 years of experience in the Electric Utility business, including 33 years at BC Hydro and international expertise in switchgear installation and project management.
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Ross Nelson has dedicated 48 years to the Electric Utility business, with 33 years spent at BC Hydro. His career at BC Hydro spanned various roles, from Engineering in Training to Quality Assurance and Substation Planning. He managed numerous projects, including substation upgrades, HV transmission cable replacements, and the VI Transmission Reinforcement Project.
Ross also spent three years in Switzerland with a switchgear manufacturer, overseeing technical sales and Gas Insulated Switchgear installation in countries like China, Thailand, Saudi Arabia, and Qatar. After retiring from BC Hydro, he returned as a contract consultant, contributing to project management, constructability reviews, and major revisions to BC Hydro’s Technical Interconnection Requirements for Transmission Loads.
Additionally, Ross worked with Columbia Power, preparing project plans and coordinating the Transmission Line Construction contracts for the Waneta Expansion Interconnection Project. Outside of his professional life, Ross enjoys family time, skiing, hiking, and sailing, reflecting his passion for both work and leisure. His extensive experience and dedication make him a valuable asset to Energy Economics.
Gagan Deep
Field Superintendent
Gagan Deep, Okanagan Lead Solar Installer at Energy Economics, transitioned from business administration studies and diverse work experiences to the solar industry, quickly rising to lead installer through his technical skills and dedication.
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Gagan came to Canada in 2018 to pursue higher education in Business Administration at St. Lawrence College. Seeking outdoor work, he gained experience as a roofer and Telus technician before joining Energy Economics as a solar installer. His diverse skills in roofing and electrical work have propelled him to the role of Lead Solar Installer in the Okanagan division.
Gagan’s journey reflects his commitment to professional growth and sustainability, seamlessly integrating his technical abilities with his passion for the solar industry. He is excited to contribute to a greener future and lead the Okanagan division with excellence and dedication.
Coltyn Adrian
Roofing Foreman
Coltyn Adrian joined our team as Lead Roofer when we acquired Okanagan Quality Roofing.He grew up in Vernon, spent approximately five years in Kelowna, and currently lives in Armstrong with his wife and young child.
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His career path has been diverse, encompassing several different industries, including trades, various types of roofing (TPO, Bitumen, and shingle), and lumber manufacturing. Notably, during his time at Brinks, he quickly progressed from a part-time road employee working full-time hours to an Operations Supervisor within eight months. A natural leader in the field, Coltyn learns quickly, excels in his role and is always looking to improve his technical and leadership skills.
He is passionate about being hands-on and working outdoors. He deeply enjoys teaching, fostering team growth, and ensuring complete customer satisfaction. Continuously looking for ways to “change the game,” raise the standard, and provide the highest quality of service or product, he has been a fantastic addition to our team.
A true team player, his favourite saying is, “when you work with one of us, you truly work with all of us.”
Gurprakash Singh
Senior Solar Installer
Guri joined our team in the most unexpected—and memorable—way. While working at a local gas station, his work ethic immediately stood out. Our CEO noticed how efficiently and relentlessly he worked and told him he should consider a role with limitless possibilities. Guri didn’t hesitate—he embraced the challenge.
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He officially joined the Energy Economics team in January 2024, and from day one, it was clear we’d found something special. A fast learner with a strong hands-on skill set, Guri quickly made an impact on both the roofing and solar sides of the business. His leadership, dedication, and attention to detail showed on every job site.
When his sister relocated to Cranbrook, Guri asked to transfer to our Kootenay team—and once again, he rose to the occasion. Today, he is the Lead Solar Installer for our Kootenay team, continuing to set the standard through hard work, reliability, and leadership.
We’re proud to have Guri on the team and excited to see where he goes next.
Skylar Ashley
Roofing and Solar Advisor
With a foundation in both high-performance athletics and academic discipline, Skylar brings a unique blend of grit, communication, and adaptability to the solar industry.
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After graduating with a Bachelor of Arts from the University of British Columbia, Skylar entered the fast-paced world of direct-to-home sales, where he quickly proved his ability to connect with homeowners, simplify complex information, and deal with integrity. As part of the Energy Economics sales team in the Okanagan, Skylar matches customer needs – roofing or solar – with clean energy and long-term savings for BC families.
Beyond sales, Skylar is a certified Muay Thai instructor and active competitor with over 10 sanctioned fights, including advanced-level training in Thailand, the sport’s birthplace. His background as both athlete and coach, teaching youth and adults, has shaped a work ethic grounded in discipline, accountability, and high-level performance under pressure.
Skylar’s core strengths include one-on-one communication, relationship-building, on-the-ground sales execution, and translating value-driven solutions into real-world results. Whether in the ring or at the door, he brings a competitive edge and coach’s mindset to everything he does.
Dan Cole
Solar Advisor
Dan Cole brings a practical, hands-on approach to renewable energy, backed by decades of technical experience, with direct involvement in design, installation, commissioning, and troubleshooting.
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Throughout his career, he has successfully delivered hundreds of kilowatts of solar installations, ranging from residential micro-inverter systems to custom, off-grid solutions and remote gravel pit installations.
Dan’s passion for photovoltaic technology began in 2006, leading him to establish a solar installation company in Ontario. After returning to British Columbia, he rejoined the industry in 2023, combining his extensive background in telecommunications and security systems with his solar expertise.
Dedicated to the Energy Economics team, Dan strives to help homeowners and businesses navigate solar adoption, providing honest, informed guidance to maximize the benefits of renewable energy and support a sustainable future for British Columbia.
Jordan Hlady
Major Project Development Advisor
Jordan Hlady, Major Project Development Advisor, brings a wealth of experience to the Energy Economics team as an electrician with a keen interest in renewable energy sources as a sustainable way forward for people.
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An Indigenous Cree man from Manitoba, registered with Peguis First Nation, Jordan grew up in the Northern woodlands of Manitoba connecting to land through fishing, hunting and trapping. Jordan completed his schooling in the Columbia Valley in British Columbia, graduating with Honours from David Thompson Secondary School.
Jordan moved from British Columbia to Mohkinstis (Calgary, AB), where he worked for 2 years with the Boys and Girls Clubs of Calgary leading the Iiyika’kimaat Youth Program. Through this program, Jordan worked with urban Indigenous youth from across Calgary, connecting them with life skills, cultural practices, ceremonies and Elder knowledge. Through this program, Jordan received the chance to reconnect with his own spirit and culture, and is to this day a regular attendant and Oskapewis (helper) at local Treaty 7 ceremonies with his family.
Jordan has worked extensively in the trades including cooking, masonry, automotive, framing and electrical. Amid his time in these trades, Jordan took the extra step to become certified as a Safety Officer and complete his First Aid Level 3. In the end, his passion rested with electrical and Jordan completed an Indigenous pre-apprenticeship program in 2020, Trade Winds for Success, cementing his love of learning about electrical systems and its integration with the natural world.
His passion for living off the land, as well as his connection to culture, has given him an understanding and insight on sustainability that provides an important perspective for the company.
Scott Crowley
Electrician – Kootenays
Scott Crowley, Kootenay Electrician at Energy Economics, transitioned from industrial, residential, and commercial electrical work to the solar industry, contributing to diverse projects and advancing sustainability with a no-nonsense approach.
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Scott always knew he wanted to be an electrician. After starting in the industrial electrical field, he gained experience in residential and commercial sectors while attending night school. He worked in Alberta’s Oil and Gas Industry before seeking more sustainable work. Scott joined Energy Economics in Cranbrook, BC, contributing to residential installations, off-grid systems, commercial ventures, and the largest residential microgrid in the province.
Known affectionately as “Little” Scott, he is always up for a challenge and brings a smile to his work. Scott’s dedication to advancing the solar industry and his commitment to sustainability make him a valuable team member.
Akashdeep Singh
Solar Installer – Okanagan
Akash has a a solid foundation of hands‑on trade experience in both solar and roofing.
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Before joining Energy Economics, he worked extensively in roofing in Calgary, where he built strong technical skills in installation, job‑site safety, and demanding outdoor work. That background gave him a level of reliability and resilience that shows up every day on our projects.
Looking for a career path with long‑term growth and real impact, Akash made the move into solar. Joining the Energy Economics team, his quality workmanship and forward‑thinking innovation fits in perfectly with the company culture. In his role he’s been able to apply his roofing expertise directly to solar installations while expanding his knowledge of modern renewable‑energy technologies.
Akash is a dedicated, hard‑working installer who brings enthusiasm, curiosity, and a team‑first attitude to every job. He’s motivated by the opportunity to contribute to a cleaner future and takes pride in being part of a company pushing the industry forward.
John Barling
Solar Advisor / Community Educator
John Barling, Solar Advisor and Community Educator at Energy Economics, brings over 42 years of teaching experience and a lifelong passion for solar energy, having authored influential books and received national awards for his contributions to solar education.
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John’s interest in solar energy began in the 1970s with DIY solar projects for his students. He authored the best-selling “Solar Fun Book” and “Sources: Solar Energy” for BC Hydro. Known as “Solar John,” he has received the Prime Minister and Hilroy awards for his contributions to solar education. John’s experience includes serving as Head of Science at the International School in Monte Carlo and writing articles and giving presentations across BC on solar energy.
John continues to promote solar energy to public and special interest groups, sharing his expertise and passion. We are honored to have him on our team, inspiring and educating communities about the benefits of solar energy.
Adrian Wagner
Chief Marketing Officer
Adrian Wagner is Chief Marketing Officer at Energy Economics, where he leads brand strategy, creative direction, and storytelling—translating complex energy projects into visual narratives that connect with communities and inspire action.
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Based in Nelson, BC, Adrian has been part of the Energy Economics journey from the very beginning—helping shape the original brand and identity as the company launched. As CMO, he now oversees marketing strategy, visual communication, and media production across all platforms, ensuring the company’s voice reflects its purpose, expertise, and growing impact in the renewable energy space.
Adrian brings two decades of experience in design, web development, photography, and filmmaking to the role. Through his agency, i9 Design, and his creative practice at Adrian Wagner Studio, he has worked with clients across North America to build visual brands and digital campaigns that resonate. At Energy Economics, he combines technical storytelling with documentary-style media to showcase projects, elevate community partnerships, and communicate the value of clean energy in a grounded, relatable way.
With a deep connection to place, nature, and narrative, Adrian’s work is driven by a belief in design as a tool for change—and in the power of visuals to move people.